{"product_id":"canon-rf-100-300mm-f-2-8-l-is-usm-lens","title":"Canon RF 100-300mm f\/2.8 L IS USM Lens","description":"\u003cp\u003eThe Canon RF 100-300mm f\/2.8 L IS USM Lens is the world’s first zoom lens to combine f\/2.8 aperture across a 100–300mm focal range, redefining what photographers and videographers can achieve at indoor events, professional sport, and high-fashion shoots. Designed exclusively for the EOS R mirrorless system, it delivers the subject-isolating power of a fast prime across the entire zoom range — a combination that was simply not possible before in a production lens.\u003c\/p\u003e\u003cp\u003eAt the heart of this lens is an advanced optical design featuring fluorite and ultra-low dispersion glass elements that work in concert to suppress chromatic aberration and produce imagery with outstanding corner-to-corner sharpness at every focal length. The Optical Image Stabiliser operates across multiple modes, compensating for camera shake during handheld shooting so your frames remain crisp even during extended telephoto sessions. Dual Nano USM motors drive autofocus with the kind of speed and silence that professionals covering live events demand, while Canon’s Air Sphere Coating minimises internal reflections to keep contrast and colour saturation high under difficult stage or stadium lighting.\u003c\/p\u003e\u003cp\u003eThe lens barrel is sealed against dust and moisture and carries a fluorine-coated front element that repels smudging and makes cleaning effortless in the field. For South African photographers and cinematographers who need one lens capable of dominating from the courtside to the catwalk, the Canon RF 100-300mm f\/2.8 L IS USM Lens is available now from Foto Digital World in Pretoria with nationwide delivery across South Africa.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":55129497567531,"sku":"6055C005AA","price":210995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/2975\/0827\/files\/canon-rf-100-300mm-f2-8-l-is-usm-lens-front.webp?v=1788097382","url":"https:\/\/www.fotodigitalworld.co.za\/products\/canon-rf-100-300mm-f-2-8-l-is-usm-lens","provider":"Foto Digital World","version":"1.0","type":"link"}