{"product_id":"canon-rf-50mm-f-1-4-l-vcm-mirrorless-camera-lens","title":"Canon RF 50mm f\/1.4 L VCM Mirrorless Camera Lens","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/?srsltid=AfmBOopCJxL4ty-KSVapI_LFqfAN0VTk30uN8vHzUJ9BrrRaaGI2ddkW\"\u003e\u003cstrong\u003eCanon RF 50mm f\/1.4 L VCM Mirrorless Camera Lens\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eAn all-purpose prime designed for both photo and video applications, the RF 50mm f\/1.4 L VCM Lens from Canon is a fast normal-length lens made for full-frame RF-mount camera systems. With its bright f\/1.4 maximum aperture and 11-bladed diaphragm, working in low-light conditions isn't an issue, nor is producing dreamy, complementary bokeh around your subjects. This hybrid lens design incorporates a video-friendly Voice Coil Motor (VCM) rear focus system with a Nano USM (Ultrasonic Motor) for precise autofocus and near-silent lens operation. Its dedicated manual iris ring and AF\/MF switch offer users heightened focus control and allow for swift settings adjustments. Belonging to the L-series, this prime lens promises excellent durability and features a weather-resistant design that protects against dust and moisture.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eOptical Design\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cstrong\u003eOne ultra-low dispersion element and two aspherical elements help produce excellent image quality while minimizing chromatic aberrations.\u003c\/strong\u003e\u003cstrong\u003eTo prevent ghosting and flare considerably, Canon has applied ASC (Air Sphere Coating), SSC (Super Spectra Coating), and Fluorine coatings to this lens.\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eAdditional Lens Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eA custom function button can be programmed to your preferred setting, which saves you time and makes it easier to make an adjustment while capturing.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e14 elements in 11 groups including one UD element and two aspherical elements for excellent image quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e15.7\" minimum focus distance benefits taking close-up shots.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e67mm filter thread for wide compatibility.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Digital World","offers":[{"title":"Default Title","offer_id":53703298973995,"sku":"6908C005AA","price":28379.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/2975\/0827\/files\/canon-rf50mm-f1.4-l-vcm.jpg?v=1781111772","url":"https:\/\/www.fotodigitalworld.co.za\/products\/canon-rf-50mm-f-1-4-l-vcm-mirrorless-camera-lens","provider":"Foto Digital World","version":"1.0","type":"link"}