{"product_id":"canon-rf-50mm-f1-2l-mirrorless-camera-lens","title":"Canon RF 50mm f1.2L Mirrorless Camera Lens","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eCanon RF 50mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003eDistinguished by its speed, the RF 50mm f1.2L USM from Canon is a desirable normal-length prime due to its versatile focal length and bright f1.2 maximum aperture. This fast design excels in difficult lighting conditions and also benefits working with shallow depth of field and selective focus techniques. The optical layout incorporates one UD element and one aspherical element, which help to reduce both chromatic and spherical aberrations in order to produce greater clarity and sharpness. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA rounded 10-blade diaphragm also benefits bokeh quality to suit isolating subjects with depth of field. Complementing the imaging capabilities is an apt ring-type Ultrasonic Motor, which delivers fast, near-silent autofocus and full-time manual focus override. Additionally, a unique Control Ring is integrated into the lens design for intuitive control over exposure settings from the lens itself.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\n\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003e Exceptionally bright f1.2 maximum aperture affords extensive control over depth of field for selective focus applications and also benefits working in low-light situations. \u003c\/strong\u003e\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eOne UD (Ultra-Low Dispersion) element is featured and helps to minimize chromatic aberrations and colour fringing in order to provide greater clarity and colour accuracy. \u003c\/strong\u003e\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eAn aspherical element is used to correct spherical aberrations and distortion for improved sharpness \u003c\/strong\u003e\u003cspan style=\"color: #333333;, Times, serif;font-size: 16px\"\u003e\u003cspan style=\"color: #333333;font-family: Georgia, Times New Roman, Bitstream Charter, Times, serif\"\u003e\u003cspan style=\"font-size: 16px\"\u003eand accurate rendering.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003ch2\u003e\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eRing-type Ultrasonic Motor (USM), along with optimized focusing algorithms and a high-speed CPU, is employed to deliver fast, precise, and quiet autofocus performance as well as full-time manual focus override.\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch2\u003e\n\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eC\u003c\/strong\u003e\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eonfigurable Control Ring can be used to adjust a variety of exposure settings, including aperture, ISO, and exposure compensation. \u003c\/strong\u003e\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eAs a member of the esteemed L-series, this lens has a weather-resistant design that protects against dust and moisture to enable its use in inclement conditions. \u003c\/strong\u003e\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eRounded 10-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_37RjylfPlfjhd6HWIv4bb4\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eNormal-length prime is designed for full-frame Canon RF-mount mirrorless digital cameras.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eExceptionally bright f1.2 maximum aperture affords extensive control over depth of field for selective focus applications and also benefits working in low-light situations.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cb\u003eOne UD (Ultra-Low Dispersion) element is featured, and helps to minimize chromatic aberrations and colour fringing in order to provide greater clarity and colour accuracy.\u003c\/b\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eAn aspherical element is used to correct spherical aberrations and distortion for improved sharpness and accurate rendering.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eRing-type Ultrasonic Motor (USM), along with optimized focusing algorithms and a high-speed CPU, is employed to deliver fast, precise, and quiet autofocus performance as well as full-time manual focus override.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eConfigurable Control Ring can be used to adjust a variety of exposure settings, including aperture, ISO, and exposure compensation.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eAs a member of the esteemed L-series, this lens has a weather-resistant design that protects against dust and moisture to enable its use in inclement conditions.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eRounded 10-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_37RjylfPlfjhd6HWIv4bb4\"\u003e\n\u003cdiv class=\" row no-gutter pl-bg pl-bg--gray-lightest pl-relative\"\u003e\n\u003cdiv class=\"col-xs-12 col-md-10 col-lg-4 pl-relative pl-fix pl-fix--tablet--vertical pl-fix--tablet--vertical--lfts pl-fix--desktop--vertical pl-fix--desktop--right\"\u003e\n\u003cdiv class=\"text-left pl-spacer pl-spacer--in--smaller pl-fix pl-fix--tablet--top pl-fix--desktop--vertical\"\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eCanon RF 50mm \u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eThe RF lens that sets new standards in photographic performance, delivering supreme sharpness, extra creative control and a low-light performance that’s simply remarkable.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection id=\"anchorid1699055\" class=\"pl-spacer pl-spacer--cut-h pl-spacer--in--large pl-bg pl-bg--white \"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-xs-10 col-xs-offset-1 col-md-10 col-md-offset-1 col-lg-10 col-lg-offset-1 pl-lockup pl-push pl-push--mobile--small pl-push--tablet--small pl-push--desktop--small text-center\"\u003e\n\u003ch3 class=\"pl-h1 pl-h1--alt pl-push pl-push--mobile--smallest pl-push--tablet--smallest pl-push--desktop--smallest\"\u003eThe ultimate 50mm lens\u003c\/h3\u003e\n\u003cp class=\"pl-text pl-text--medium\"\u003e\u003cstrong\u003eRF 50mm F1.2L USM delivers a new kind of optical of performance in full-frame photography. Outstanding clarity and sharpness means you’ll see noticeably more detail, even right at the edges of the frame.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"pl-spacer--cut-h pl-spacer--in--large pl-bg pl-bg--gray-lightest \"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row pl-push pl-push--mobile--small pl-push--tablet--smallest pl-push--desktop--smallest\"\u003e\n\u003cdiv class=\"col-xs-12 text-center--mobile text-left\"\u003e\n\u003ch2 class=\"full-width--sm-down pl-push pl-push--mobile--smallest pl-h2 pl-h2--alt\"\u003eA great lens for...\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"row mobile-carousel\"\u003e\n\u003carticle class=\"col-xs-12 pl-spacer pl-spacer--in--smallest pl-carousel__item col-md-4 col-lg-4\"\u003e\n\u003cdiv class=\"pl-relative pl-push pl-push--mobile--medium\"\u003e\n\u003ch4\u003e\u003cspan style=\"color: #1b1919;font-family: Karla, Arial, Helvetica, sans-serif;font-size: 18px\"\u003ePortrait photography\u003c\/span\u003e\u003c\/h4\u003e\n\u003cdiv class=\"pl-lockup pl-spacer pl-spacer--out--smallest pl-spacer--cut-bottom pl-spacer--cut-h\"\u003e\n\u003cp class=\"pl-text pl-text--small\"\u003e\u003cstrong\u003eThe lens’s 50mm focal length has a similar perspective to that of the human eye, and a super-wide f\/1.2 aperture that allows for extremely shallow depth of field – ideal for emphasising pin-sharp features like eyes against a soft, out-of-focus background.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003carticle class=\"col-xs-12 pl-spacer pl-spacer--in--smallest pl-carousel__item col-md-4 col-lg-4\"\u003e\n\u003cdiv class=\"pl-relative pl-push pl-push--mobile--medium\"\u003e\n\u003cdiv class=\"pl-lockup pl-spacer pl-spacer--out--smallest pl-spacer--cut-bottom pl-spacer--cut-h\"\u003e\n\u003ch4 class=\"pl-h4 pl-color pl-color--gray-darkest\"\u003eStreet photography\u003c\/h4\u003e\n\u003cp class=\"pl-text pl-text--small\"\u003e\u003cstrong\u003eWith its fast-maximum aperture and ability to focus exceptionally quickly, the RF 50mm F1.2L USM is the perfect street photography lens, offering new levels of definition when shooting in available light.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003carticle class=\"col-xs-12 pl-spacer pl-spacer--in--smallest pl-carousel__item col-md-4 col-lg-4\"\u003e\n\u003cdiv class=\"pl-relative pl-push pl-push--mobile--medium\"\u003e\n\u003cdiv class=\"pl-lockup pl-spacer pl-spacer--out--smallest pl-spacer--cut-bottom pl-spacer--cut-h\"\u003e\n\u003ch4 class=\"pl-h4 pl-color pl-color--gray-darkest\"\u003eFine art\u003c\/h4\u003e\n\u003cp class=\"pl-text pl-text--small\"\u003e\u003cstrong\u003ePrinting a photograph that’s been captured with a lens like the RF 50mm F1.2L USM is pure joy. Levels of detail are incredible, enabling fine-art photographers to produce ever-more impressive works for exhibition.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"row no-gutter pl-spacer--cut-h pl-bg pl-bg--white \"\u003e\n\u003cdiv class=\"col-xs-12 col-lg-6 pl-relative pl-bg pl-bg--white pull-xs-right\"\u003e\n\u003cdiv class=\"text-center pl-spacer pl-spacer--in--small pl-lockup pl-fix pl-fix--tablet--vertical pl-fix--desktop--vertical\"\u003e\n\u003ch2 class=\"pl-h2 pl-h2--alt text-left\"\u003eThe widest of wide apertures\u003c\/h2\u003e\n\u003cp class=\"text-left\"\u003e\u003cstrong\u003eThe f\/1.2 maximum aperture of the RF 50mm F1.2L USM is the widest available in the Canon EOS line-up. It gives both photographers and filmmakers the ability to shoot with extremely shallow depth of field – a great way to emphasise a subject against a complicated background.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"row no-gutter pl-spacer--cut-h pl-bg pl-bg--white \"\u003e\n\u003cdiv class=\"col-xs-12 col-lg-6 pl-relative pl-bg pl-bg--white \"\u003e\n\u003cdiv class=\"text-center pl-spacer pl-spacer--in--small pl-lockup pl-fix pl-fix--tablet--vertical pl-fix--desktop--vertical\"\u003e\n\u003ch3 class=\"pl-h2 pl-h2--alt text-left\"\u003eSuper sensitive in low light\u003c\/h3\u003e\n\u003cp class=\"text-left\"\u003e\u003cstrong\u003eThe ability to work with such wide apertures lets photographers use fast shutter speeds in low-light conditions, which can freeze both subject movement and camera shake. The RF 50mm F1.2L USM is a great tool for capturing the atmosphere of any moment using only available ligh\u003c\/strong\u003et.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-lg-6 pl-relative pl-bg pl-bg--white \"\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eCanon RF 50mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"remove-tint\"\u003e\n\u003cdiv class=\" pl-hero pl-hero--half pl-hero--half--takeover pl-anchor-tabs--section\"\u003e\n\u003cdiv class=\"pl-hero__inner\"\u003e\n\u003cdiv class=\"pl-hero__middle\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-6 col-md-offset-6 pl-color pl-color--white\"\u003e\n\u003ch3 class=\"pl-h2 pl-h2--alt pl-push pl-push--mobile--smallest pl-push--tablet--smallest pl-push--desktop--smallest\"\u003eFast focusing\u003c\/h3\u003e\n\u003cp class=\"pl-text pl-text--medium\"\u003e\u003cstrong\u003eA ring-type USM autofocus system, more usually found in Canon’s super telephoto lenses, moves the large glass elements found in the RF 50mm F1.2L USM with ease. Sharp focus is found swiftly and accurately, and objects can be tracked and followed as they move around the frame.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"pl-anchor-tabs--section pl-spacer pl-spacer--in--large pl-spacer--cut-h pl-bg pl-bg--gray-lightest\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row pl-push pl-push--mobile--smallest pl-push--tablet--smallest pl-push--desktop--smallest\"\u003e\n\u003cdiv class=\"col-xs-12 col-md-10 col-md-offset-1 col-lg-8 col-lg-offset-2 pl-lockup text-left \"\u003e\n\u003ch3 class=\"pl-h2 pl-h2 pl-push pl-push--mobile--smallest pl-push--tablet--smallest pl-push--desktop--smallest\"\u003eRobust and responsive – designed for professionals\u003c\/h3\u003e\n\u003cp class=\"pl-text pl-text--medium\"\u003e\u003cstrong\u003eThe RF 50mm F1.2L USM is a member of the Canon L-Series range and is sealed against dust and moisture¹. A customisable Lens Control Ring provides direct access to camera settings, offering a manual feel with heightened control.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"pl-spacer--cut-h pl-spacer--in--medium pl-bg pl-bg--gray-lightest \"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row pl-push pl-push--mobile--small pl-push--tablet--smallest pl-push--desktop--smallest\"\u003e\n\u003cdiv class=\"col-xs-12 text-center--mobile\"\u003e\n\u003cp class=\"pl-text pl-text--medium pl-push pl-push--mobile--smaller pl-push--tablet--smaller pl-push--desktop--smaller pull-left\"\u003e\n\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Digital World","offers":[{"title":"Default Title","offer_id":53702614417707,"sku":"2959C005AA","price":53179.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/2975\/0827\/files\/eosr50mm1.jpg?v=1781103806","url":"https:\/\/www.fotodigitalworld.co.za\/products\/canon-rf-50mm-f1-2l-mirrorless-camera-lens","provider":"Foto Digital World","version":"1.0","type":"link"}